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Years of photos you never see — now on your wall.
Year-long battery · No subscription · Private by design
Your frame. The one you came for.
Mix in a 10″ for a starter gallery?
Add a second frame and save $30 — it climbs from there.
● The perfect pair to start
The Starter Gallery
13″ + 10″ Two frames, one finish
The two sizes are matched to hang as one wall — side by side or
stacked, portrait or landscape. Nine layouts from the same two frames.
Both frames — the 13″ at $399, the 10″ for $200.
Applied to your order straight away — and emailed, so it keeps for 72 hours.
Charging. The short cable's included — go long if your outlet isn't.
Mounting. Everything to hang or stand it, in the box.
Stone & brick anchors coming soon.
Turn your camera roll into a Living Gallery™ — without wires, screens, or effort.
“It looks so much like a real photo. I especially love that it doesn’t give off a glowing back light like other digital frames.” — Emily D., verified buyerFeatured by photographers, moms & creators 200K+ followers across Instagram · See real homes ↓
The app. Included with every frame — free on everything you already own, with unlimited photo storage.
iPhone & iPad Android Mac, Windows & Linux
Change it from anywhere one frame, or every frame at once
Every 15 minutes, or once a day you set the pace, then forget it
Or no cloud at all you just load each frame yourself
Ready for e‑ink crop it, the app does the rest
| Wallie 13″ | Wallie 10″ | |
|---|---|---|
| In a sentence | The statement piece. | The versatile one. |
| The photo you see | 10.5 × 8″ — nearly twice the picture | 8 × 6″ — a classic print |
| The frame on the wall | 14.5 × 11.5 × 1″ | 11.5 × 9 × 1″ |
| Its job on the wall | The anchor. One stops the room — two or more read as one big piece. | The fill. Around an anchor — or a run of their own in the kitchen, the hall, the stairs. |
| Price | $399 | $299 |
Made to hang together. Same hardwood, same moulding, same mat — only the scale changes. A 13″ and a 10″ read as one set on the wall, not two products that happen to match. Beyond size, nothing differs: both last about a year per charge · both look like a real print, not a screen · both come in all the same finishes · unlimited photo storage, free, on both · every app, free · no subscription. Running your frame and keeping your photos are free, and always will be.
Most orders are more than one frame, and there's usually a reason: one per kid · one for the room you actually live in.
“Most chosen” is real, and thin: 2 × 13″ is 5 of 15 multi-frame orders (33%) since the 10″ launched. Worth re-checking at around 50. Prices and savings are the live ladder.
Everything to hang & display — USB-C cable, drywall mounts, bubble level, shelf stand.
The app
Included with every frame — free on iPhone, Android, Mac, Windows & Linux, with unlimited photo storage.
Real stories
Verified buyers, Instagram reels from real homes, and posts from people you may already follow — together in one place.
I have a traditional home, and it truly looked like an old photograph.
Wallie around the web
Real reels from real homes. Tap to play.
A photographer's favorite frame
When a professional photographer chooses Wallie for her own home, that says something. Dawn walks through why the e-ink display, the app, and the simplicity won her over.
View on Instagram →
The hybrid gallery wall
My favorite part about this gallery wall is that by adding a Wallie I can update it in seconds. The walnut frame uses e-ink to display photos straight from my phone — no glow or blue light, just calm, timeless art.
View on Instagram →
The grandparent gift
I gave one to my grandma for Christmas. Now all the memories we just had in our texts live on her walls — and we can connect from states away. It turns your photos into something that feels like real art.
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The mom guilt cure
Traveling nonstop during Daphne's first couple years, the mom guilt around family photos was real. Wallie let me put our favorite candid moments and milestones up on the wall — no scheduling a shoot, no printing, no guilt.
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One frame per child
I could not stand the thought of making them share. So I got three frames, one for each of them. When this solution crossed my path I jumped at it — no more collecting photos, printing photos, changing out frames.
View on Instagram →
Relive the trip from your mantle
It looks like a beautiful and timeless Polaroid, it has no cords, and I get to relive my travel memories as if I'm actually there again. Sleek and aesthetic — no one will ever know it's digital.
View on Instagram →Milestones on the wall without another chore. Go on, get one per child.
● The perfect pair to start
Your frames are a Starter Gallery
Sized to line up, arranged and rearranged on the wall. Every pair saves you $99 — enter your email and it comes off this cart now.
Applied to this cart straight away — and emailed, so it keeps for 72 hours.
Real e-ink, like paper that paints — no glowing screen. Renders on your device; your photo never leaves it.
Year-long battery · No subscription · Private by design
Six real inks. 1.9 million dots. The same trick fine printing has used for a century.
Up close: painterly grain. Just beyond arm’s length: smooth, continuous color.
No glow. It reflects room light like paper — brilliant in sunlight, dark at night.
Photo guide →About 30 seconds of ink choreography, on your schedule — most people rotate every few hours. You hardly ever catch it: you just look up and there’s a new photo.
Zero power between refreshes. That’s months on a single charge.
You set the rhythm — a few photos a day, or a new one every hour.
About a year per charge with a few changes a day. Power is managed for you, and the app can always wake it.
Group frames into a Gallery. One album across all of them, refreshed together — or coordinated, so the same moment lands on every frame at once.
Family adds photos from their phones, wherever they live. A new photo lands in the album — and on the wall at the next refresh.
